Blow It Up: My Favorite Piece of Business Advice
I almost titled this “The F*ck It Method.” It’s how I’d say it if I knew you well enough. Then I started second-guessing. I felt like I needed to soften it a bit to people who have yet to know…
Tutorials + Education
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Get Found on Google and AI Searches Without Spending a Dime
A normal week for me means getting at least one email from an SEO company saying there are gaps on my website. They ask if they can send me a “free” SEO report. (I’m sure they’re not wrong about gaps. I…
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Feeling Overwhelmed About A Brand Session? Start Here
Most people are afraid of the planning part of brand photography more so than the photos themselves. There is so much leading up to them. What to wear. Where to go. How to not look stiff and weird in front of a camera. Whether the whole experience will even feel worth it.
If any of that sounds familiar, keep reading.
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The Wrench Didn’t Take the Photo: The Cost Behind the Camera
Let’s talk about something that lives rent-free in the head of almost every professional photographer: the moment someone finds out what you charge and their eyebrows do the thing.
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Who Owns Your Face? The Real Cost of AI Headshots
Let’s start with what the ads don’t tell you.
You upload a handful of selfies. You pay somewhere between $20 and $100. You get back a grid of images — good lighting, clean background, crisp edges, professional-looking. You look like a LinkedIn post. You look like a headshot.
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Confidence Doesn’t Always Stop the Mask From Going Up
Someone walks into a session feeling pretty good. Their hair is styled. They’re dress to the nines. They’re standing tall, smiling, ready. Then I lift the camera…
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You’re Not Boring – But Your Brand Photos Might Be
I’m bored. I’m seeing the same photos everywhere — same studios, same poses, same “authentic” laptop laughter. So I sat down with my sketchbook, did a free write, and painted over everything that didn’t matter. What was left clarified how I think about brand photography. Here’s what I learned about stars, constellations, and why playing it safe is the enemy of being seen.
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You Don’t Need a New Phone. You Just Need to Learn to See.
Your phone doesn’t take the photos. YOU do. Learn the one skill that will change your photos immediately, no upgrade required.
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Two Quarters: A Tale of Brand Investment
I was maybe six or seven years old when my dad came home after losing his job.
I don’t remember most of the details. I remember my mom telling me he needed a little time to himself. I remember the next morning, watching him mow the lawn. And I remember standing there looking at the two quarters in my hand — my allowance — feeling like I should contribute so our family wouldn’t go hungry.
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6 Easy Fixes to Make Your Brand Look More Professional
Professionalism isn’t about being buttoned-up and boring. It’s about looking like you and being consistent throughout your messaging. Sometimes the smallest things are quietly undermining all the effort you’re putting into building your brand.
