off the record
The Blog
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How to Choose a Brand Photographer Who Actually Gets You
You can Google “brand photographer Chicago” and get a hundred results in four seconds. Plenty of talented people. Solid portfolios. Professional websites. Reasonable prices. Why does it…
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May I Have the Raw Files? Short Answer: No.
And I say that with kindness. If I were a chef, I would not just give you the ingredients to cook it all yourself. I’d cut, chop,…
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Emily’s Cookies – Brand Builder Case Study
Emily creates custom sugar cookies from a family recipe that goes back over three generations. As a child, she helped her grandma, and now she creates custom…
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The Comparison Trap – A Reflection and Lesson
Comparing ourselves to others is SUCH A HUMAN trait (flaw?). We look at other social media accounts and see their best selves projected onto the world. We…
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Product Photography is just One Part of Branding Photography
Branding photography is such a newly defined area of photography, that it can feel a bit elusive. At the same time, it’s really nothing new and has…
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Wellness Resources in Chicago
Here’s a big shoutout to a few wellness resources in Chicago that I think you should check out. David Burnett – Finding Fitness Let me start off…
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9 Tips for Preparing for your Next Headshot
Let’s face it. Most of us are not super models. Actually, most of us feel pretty awkward when there’s a big camera pointing in our direction. Never…
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In Pursuit of Perfectionism
Every January, we are bombarded with wellness, organization, and all things self-improvement. It is the time of year where so many of us are in the post…
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Your Family is NORMAL. (And yet everyone thinks their family is the handful.)
This fall has been nutty in all things photos around Chicago! However, did you know that for many of my new clients, the number one regret I…
