off the record
The Blog
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How to Choose a Brand Photographer Who Actually Gets You
You can Google “brand photographer Chicago” and get a hundred results in four seconds. Plenty of talented people. Solid portfolios. Professional websites. Reasonable prices. Why does it…
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Everyone is Photogenic – Tips for Acing Your Next Photo Session
I’m here to tell you that no matter what you’ve heard in your past, EVERYONE IS PHOTOGENIC. Truly. I mean that. We are so used to seeing…
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Tips for Photographing Your Halloween Magic
Halloween is a magical time for kids. When I was little, I planned my costume for weeks ahead of time. We carved a pumpkin all together. The…
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i9 Sports Soccer League – Branding Photography
i9 Sports is about building confidence and community through popular kids sports such as flag football, soccer, basketball, baseball, lacrosse and volleyball. The coaches and instructors provide age-appropriate…
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May I Have the Raw Files? Short Answer: No.
And I say that with kindness. If I were a chef, I would not just give you the ingredients to cook it all yourself. I’d cut, chop,…
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Emily’s Cookies – Brand Builder Case Study
Emily creates custom sugar cookies from a family recipe that goes back over three generations. As a child, she helped her grandma, and now she creates custom…
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The Comparison Trap – A Reflection and Lesson
Comparing ourselves to others is SUCH A HUMAN trait (flaw?). We look at other social media accounts and see their best selves projected onto the world. We…
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Product Photography is just One Part of Branding Photography
Branding photography is such a newly defined area of photography, that it can feel a bit elusive. At the same time, it’s really nothing new and has…
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Wellness Resources in Chicago
Here’s a big shoutout to a few wellness resources in Chicago that I think you should check out. David Burnett – Finding Fitness Let me start off…
