off the record
The Blog
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How to Choose the Right Brand Photographer for You
You can Google “brand photographer Chicago” and get a hundred results in four seconds. Plenty of talented people. Solid portfolios. Professional websites. Reasonable prices. Why does it…
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Thoughtful Brags are the Key to Visibility as a Small Business Owner
During lunch with my friend and client Linda Holstein — writer for Twin Cities Business magazine, mediation lawyer, and owner of Holstein Mediation — our discussion shifted…
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Holstein Mediation – Brand Photography
Linda Holstein of Holstein Mediation and writer for Twin Cities Business began her branding journey with Tom Stuenkel of WorkSite LLC to create her new website. With…
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The Proofing Gallery vs. the Retouched Images
Editing and retouching is a process. And it takes time. This is why I like to pour my time and energy into the images that you also…
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Doing good ~ Share our Spare Diaper Drive
Did you know that Diaper Need… …has increased sharply. 47% (almost half) of families reported diaper need in 2023. In the first diaper need investigation in 2010…
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The Elevator Pitch
In 30 seconds or less, tell me what you do and why I should care. THAT is an elevator pitch. Networking. It’s that time for connecting with…
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The Power in Facing Your Fears: Reflections as a Panelist for HBN-Chicago
We all have that knot in our stomachs at some point. The voice that whispers to us “You can’t do this!” The trembling in our hands and…
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IVME Wellness + Aesthetics – Brand Builder Case Study
I had such a good time working with IVME for the second time on this session! During the strategy phone call and questionnaire for them, we identified…
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Strike an (Un)Pose – Maija’s top 3 rules for making beautiful photos of people
(Un)posing is my term for how I work. I call it this because it’s a bit of a hybrid of me telling you exactly how to position…













